Shared memory
The shared memory. Every forge reads from the same customer data, product catalog, ad performance history, and content library. Nothing is siloed.
NINE SPECIALIST CAPABILITIES
Forges
Each capability reads a domain, decides what needs to change, and brings it to you for approval.
Together they cover SEO content, ad account audits, product descriptions, email flows, keyword rankings, and landing pages. One operator. Nine capabilities. One shared memory.
Shared memory → Anti → Capabilities
Anti
The operator. Anti decides what each forge should work on, in what priority, and whether the output ships or waits for approval. Anti is the accountability layer — the one who answers to the merchant.
Forges
Nine specialist routines. Each one reads its domain, surfaces what needs to change, and proposes it for your approval. They do not compete. They do not over-claim. They report to Anti.
Nine capabilities. One operator.
Each capability runs on a schedule determined by Anti. Some run every few minutes. Some run when conditions change. All of them report back to the same operator with the same level of accountability.
Content
Content Manager
SEO content
Audits your store's SEO content and drafts articles for your review. Findings name the query and the page they concern; nothing publishes without your approval.
- SEO content audit across your Shopify blog
- Article drafts written for your review
- Named-page keyword opportunities
- Approval required before any article publishes
Ads
Paid Media Manager
Ad account audits
Audits your Google Ads and Meta ad accounts, then puts the findings in front of you to review. No spend changes without your sign-off.
- Google Ads account audit
- Meta ad account audit
- Findings reviewed before any change
- No automatic spend changes
Products
Merchandiser
Product descriptions
Rewrites product descriptions, then waits for your review. Rewrites keep your product facts — nothing changes until you approve it.
- Product description rewrites
- Per-product review before publish
- Drafted rewrites for your review
Email
Email Manager
Email flows
Audits your email flows and reviews the recommended fixes with you. It reads the flow, shows the gap, and leaves the decision to you.
- Email flow audit
- Recommended fixes, reviewed by you
- No sends without approval
Search
SEO Analyst
Keyword rankings
Tracks keyword rankings and surfaces named-page opportunities. You see which page to work on and which query it answers.
- Keyword rank tracking
- Named-page opportunities
- Entity-level findings, not generic advice
Conversion
Conversion Manager
Landing pages
Audits your landing pages and drafts the rewrites for your approval. Nothing goes live until you sign off.
- Landing page audit
- Rewrites drafted for your review
- Approval before anything goes live
Measurement
Attribution Analyst
Attribution
Reads your orders and ad platforms and shows which channels earned the sale. Findings only; nothing changes without your approval.
- Channel credit argued from your own data
- Named findings, not generic advice
- Approval required before anything changes
Feed
Feed Manager
Google Shopping
Audits your Merchant Center feed and drafts the disapprovals and weak titles for your review. Nothing changes in your feed without approval.
- Feed disapprovals, named and counted
- Weak titles drafted for your review
- Approval required before any feed change
Lifecycle
Retention Manager
Customer segments
Reads your Shopify order data next to your Klaviyo lists and shows where your lifecycle segments stand.
- Lifecycle segments read from your own data
- Klaviyo list coverage, shown honestly
- No sends or list changes without approval
See what I find.
Connect your store. Every capability runs an audit. You get the combined diagnosis.